Our inaugural Love Story collection

It all started with a love story - a love story between Tyne and Rob, a young couple hailing from Pottsville in Northern New South Wales, who fell head over heels for each other. Fast forward a few years, and a brown-eyed baby they called Frankie would capture their hearts and lead them into a new chapter.

Frankie Lane was born out of Tyne and Rob’s complete love and adoration for their baby girl and wanting the very best for her. The couple set out to design the dreamiest collection of muslin swaddles made from the highest quality materials at an affordable price. 

Frankie Lane bamboo and GOTS certified organic cotton muslin swaddles are luxuriously soft, breathable and generously sized. They are designed in Australia by one mother for another.